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25 June 2002

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Smye Holland Associates secures international success


Smye Holland Associates - the Peterborough-based marketing and public relations consultancy - has demonstrated its international business capabilities by helping a US company identify a potential major new customer in the UK and locate sales agents throughout Europe.

Consultancy director Michael Holland explained that the successful project was completed in co-operation with its partner consultancy, TDH Marketing & Communications in Dayton, Ohio, USA.

“We formed a working partnership with TDH some time ago and have worked together on a number of projects,” he said. “On this occasion a TDH client called Stanhope Products wanted to expand into Europe and we identified a list of sales agents in major markets for its range of Flow-Dry™ packaged desiccants.

“During talks with company executives in Peterborough we recommended a number of potential customers based on our knowledge of the UK manufacturing industry and one of these is looking very promising.

“We also have a similar partnership arrangement with a consultancy in Singapore, giving us the capability to offer our clients international representation in major world markets.”

Stanhope Products president Doug LeConey added: “TDH and Smye Holland Associates have proven to be valuable resource partners to us, assisting in locating European sales agents and in identifying a potential major new customer.”.

July 2001

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Contact:
Mike Holland
Smye Holland Associates
63 Park Road
Peterborough
PE1 2TN
Tel: 01733 564906

Smye Holland Associates

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