Laboratory supplies company Camlab
Limited has selected Peterborough-based marketing and public relations
consultancy Smye Holland Associates to promote the health and safety
and cost advantages of its unique carbon fibre centrifuge rotors.
Cambridge-based Camlab exclusively
distribute the rotors which, through work carried out by Smye Holland
Associates, is now being endorsed by leading research organisations
such as Oxford University and University of Southampton.
Chris Wingad of Camlab said: “Our
product is unique and can provide laboratories with many significant
health and safety benefits. We needed a professional marketing company
which could effectively communicate this to our target market. Smye
Holland Associates worked quickly and efficiently to achieve this.”
Smye Holland Associates’ director
Michael Holland said: “We are very pleased to be working with Camlab.
I am sure our work will result in many new business opportunities for