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Good Marketing Makes Money


That's the title of a one-day workshop being held by local marketing training and consultancy company, Pointer Marketing, at the Butterfly Hotel in Peterborough on Thursday 29 June 2000.

“The workshop has been developed from in-house training programmes that we run for client companies,” explained Bob Hogg, Principal Consultant at Pointer Marketing.  "I can promise delegates a hard-working, stimulating and enjoyable day - by the end of which they will have a clear marketing strategy for their businesses.”

"The programme of the day has been specifically designed to meet the needs of smaller and medium-sized companies,” said Bob. “It is these businesses, which tend not to have a qualified professional marketer on the payroll, who tend to think that marketing is simply a "bolt on extra" which they can do without, especially when budgets are tight. This workshop proves that marketing is an integral part of any business, and by asking delegates key questions – and working with them on the answers - we show how straightforward it is for them to develop their own marketing strategy.”

The workshop uses a unique approach that combines both training and consultancy, with a high level of personal attention during the day. For this reason, the workshop is restricted to delegates from a maximum of 20 companies. “It’s ‘first come, first served’ on the bookings front, I’m afraid!” said Bob.

Further details of the workshop can be obtained by phoning Pointer Marketing on 01778 561484 or e-mailing to [email protected]

June 2000

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Pointer Marketing
Tel: 01778 561484

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