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Peterborough UK
08:40 on Wednesday
7 March 2001

Personnel Matters


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Web Views Sought

Local businesses people are being asked to let a city-based solicitors know what they would like to see on a legal web site, with their responses being collected by the Internet itself. The initiative has been launched by Hegarty & Co in a drive to find out what people really want from web sites dealing with the law.

Marketing Manager Mark Dodds said: "When designing web sites it is all too easy to get involved in making them look really great to please 'the management', or an internal audience but if your potential clients are actually more interested in the content than the look you will be wasting your time and money."

"We think we have a pretty good idea of what makes a good site, but we want to ensure that this lives in with what the business community expect. The web based survey takes a couple of minutes to complete, but will provide us with valuable information to get the next generation of our site even more tuned to what people are looking for."

Hegarty's web survey can be found at www.hegarty.co.uk/survey.htm

Mark went on to say that the more people who take part the better their next site will be.

"The important people are those who will actually use the site to help them in their business or personal lives. We want to make sure we are getting it right for them and the survey results will be of massive help in achieving this."

February 2000




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